Why and How to list your local Nigerian beauty and spa business on YapAce?
You are a local small beauty and spa business owner in Nigeria. Your beauty store has products that no one else is offering and your spa provides the best services in your area but still, your business is not getting the attention that it deserves?
Gone are the days when doing offline traditional marketing was the way towards success. In this contemporary era, to give your beauty and spa business a boost, an online presence is mandatory. In the past few years, creating a website for your beauty and spa business was enough to bring it in the limelight.
In this contemporary era, days of phone books are over and local businesses like yours are shifting towards online marketing which is off course a great thing. It has created convenience for your customers to find you online and services like yapace.com can help you reach more potential customers. Those prospective customers otherwise would have lost by you as to be honest no one likes to dive in yellow pages to find your business these days.
What businesses can be listed in the beauty and spa category?
Beauty and spa businesses are those businesses which are selling beauty products such as makeup, perfumes, skincare products, accessories, etc or providing spa services such as hair cutting, facial, body massage, hair treatments, skin treatments, manicures, pedicures, hair removal services, etc or both at the same place.
These businesses also include those beauty product stores which are operating online and providing delivery services in local areas of Nigeria. Also, those spa services are the part of this category which offer home spa services such as in homes, offices, hotels, etc.
What are some popular beauty and spa businesses listed at YapAce?
Yapace.com is an online business listing directory on which thousands of Nigerian businesses are already registered. They are getting exposure and they are also getting more prospective customers every day.
Some of those businesses are as follows:
- Phatyz Collections
- Kuddy Cosmetics
- Bicu and Sons Limited
- Apples And Oranges Total Body Therapy and Spa
- StarLife Empire Unisex Salon
- Allure Beauty Store
- Hair Lounge Unisex Salon
- Chinonso Hair Salon
- Kizzy Iconic Unisex Salon
- CEO Majestic Salon
Why should you enlist your local Nigerian beauty and spa business on YapAce?
If you think that having a website is enough to create awareness and provide exposure to your beauty and spa business in Nigeria, you are mistaken. In case you are new to this digital world, let us tell you that thousands of small and medium businesses in Nigeria compete daily to get top place in search engine rankings.
It does not matter how great is your content and how awesome is your website design, they still cannot guarantee that your beauty and spa business will get a great SERP. We understand the importance of having a website cannot be ignored in the digital era but never commit a mistake to think it as a sole determinant to rank your business website.
You will be surprised to learn that there a quite a huge number of tricks and tweaking which your beauty and spa business need to follow to rank your business on top of search engines. Remember, only top results generate awesome leads for your business that off course direct, several potential customers, to your business.
According to the official report of Google, 46% of all staggering online searches are done with local intent. Surprising, yet local businesses have failed to avail of free business listing website. There are many perks for businesses that use a business directory like yapace.com.
If you want to boost your online presence, keep reading. You will find the best way to generate more leads for your local beauty and spa business in Nigeria. I guarantee that this article will be worth your time.
Although our website (yapace.com) lets you add your business without registration process – this way, you will not be able to manage your profile, interact with customers, or maximize the benefits of listing your business it. So, why not you join yapace.com for free, and reap full benefits for your local Nigerian beauty and spa business.
How to Add Your Beauty and Spa Business in Yapace.com Online Business Directory Listing?
It is crucial to create Yapace.com profile for local search in Nigeria and you can do it right the very first time by following our in-depth and ultimate guide. It is an important tool for SEO of small and medium local businesses. You can utilize our guide to register your local small or medium beauty and spa business that is operating anywhere in Nigeria.
To improve and monitor your performance, a basic profile is needed which will be decorated with bells and whistles later. For Local SEO in Nigeria, Yapace is the ultimate solution but you must keep all the information up to date and accurate up to your best knowledge.
Research reveals that 50% of the online searchers in Nigeria who do local business research on search engine or directly on Yapace.com website such as “beauty salons near me” or “Best beauty stores near me”, visit the salon or the business they were searching about the very same day.
Customers get frustrated if they see wrong and outdated information. NAP (Name, Address, and Phone number) must be the same in all your listings including Yapace.com.
Here is the complete step by step process to register on yapace.com:
- Open our Website:
Go to our website www.yapace.com. Click on add a business link to add your beauty or spa business on our website.
- Add Title of Your Business:
Here you can add the name of your business. Remember it should be the same as your original business name (as it is on all other business directories).
- Add Tag-line for your business:
Selecting the best tag-line is very crucial to improve SEO for your business to bring more potential customers. For example, The Ultimate Beauty Store in Nigeria or The Best Beauty Spa in Nigeria.
- Select Your City:
On our website yapace.com, we have given you the option to select the city or area in which your business is operating. Select the city from the list of all listed cities. It will help your customers reach you even better.
- Add Physical Address of Your Business:
On our website, you just need to start typing the address of your beauty or spa business. Google will automatically give you suggestions. Just select the most appropriate one. This is to help Google that will be adding directions and maps to your listings.
- Add your phone:
Add your phone number in this section. Make sure this information is correct and up to date. You can add more than one phone number on this list.
- Add your website:
If your business has a website, we strongly recommend you to add it here. Although this is optional yet, it can be very beneficial for your spa and beauty business. If you provide online delivery services, it can redirect a lot of potential customers to your website. If you do not have a website or you intend to have one in the future, just leave the field blank.
- Operational Hours:
You need to add the time of operations for your spa and beauty business. It will help prospects or your potential customers know about timings during which your business provide their services or products.
- Choose a Category for your business:
You need to select a business category for your business that is “beauty and spa”. You can choose as many as your business fall in but we strongly recommend you to choose only 2 or 3 most appropriate ones.
- Select Currency:
You can select currency here which obviously will be a local currency. You can also let Nigerians know if your products are expensive or otherwise. The price range of your products can also be added here to let Nigerians choose the business according to their affordability.
Adding a detailed description holds paramount significance for SEO of your local Beauty and Spa business in Nigeria. Make sure you write every necessary detail. The more information you will provide, the more it will attract potential customers for your business.
- FAQ section:
Add as many frequently asked questions as detailed answers you can. Make sure you provide full information to accommodate prospective customers.
- Social Media:
Since this is the age of social media, so, adding social media links of your beauty and spa business to our website holds great significance. Add as many as you can. Popular social media links can be of Facebook, YouTube, Instagram, Twitter, Google+, etc.
- Tags and keywords:
In this section, you should add as many relevant keywords and tags as possible. You do not have to worry about the number of tags. It will help search engines such as Google. Your visitors will never be able to see these tags. However, they will help them redirect to your listing on our website.
- Your Business Video:
According to research business, ad videos can bring 30% more traffic and prospective customers towards online listed businesses. Make sure you add a video advert of your business. No problem if you cannot. It is optional but we strongly recommend it.
- Upload Images:
You should add as many relevant images as you can in the gallery. Images should be relevant to your beauty or spa business. They should also be original and royalty-free. Never add Google or irrelevant images. Before adding images see our content policy, rules, and regulations here.
- Upload Feature Image:
This image will show up on the search result page. Needless to say, it will be the most important image. It should be attractive, compelling and an accurate representation of your beauty and spa business.
- Listing Preview:
You need to click on the listing Preview button to preview your business. You can modify anything you want after previewing. At this stage, your listing will be pending.
Until the information provided by you is not verified and approved by our moderators, your business page will not appear in search engines. Once our moderators or admins approve your business, you will receive an email with instructions to claim your beauty and spa business page on yapace.com.
Claiming your Yapace.com profile was the easiest but the very first of the many crucial steps to get SEO for your small beauty and spa operating in the local areas of Nigeria. Your beauty and spa business needs to track their performance daily. Listings and Google search algorithms change daily and can put you in a challenging position to do daily updates. Whether you decide to stay on top of daily updates or you want to hire someone to execute your SEO strategy, you need to dedicate your resources to constantly changing and increasingly digital landscape.